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IKKS : Opération Bloggers

For launching IKKS spring – summer 2009 collection, we organized a blogger campaign related to the most influential fashion bloggers.

They held a contest on their blog to make win a bag or cheich IKKS for their readers.

The most influential bloggers have took part in the operation.

Results: 22 blogs took part in the campaign and more than 7 million views (over a month)

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